At Morek, our brand represents a legacy of quality, innovation, and a steadfast commitment to true partnership. Over the years, we have earned a reputation as a trusted name in the electrical and energy sectors, ensuring that every product and collaboration reflects our core values of Sustainability, Integrity, Excellence, True Partnership, and Holistic Wellbeing.
Corporate Visual Identity (CVI)
Morek’s Corporate Visual Identity (CVI) forms the foundation of our brand representation, providing clear guidelines for the use of our logo, colors, typography, and other design elements. By adhering to the CVI, we ensure a consistent and professional appearance across all materials, strengthening our credibility and market presence.
Conditions for CVI Usage
The CVI guidelines are essential to preserving the integrity of Morek’s brand across all applications. Following these rules ensures that all communication materials, from marketing assets to internal documents, accurately reflect Morek’s professionalism and core values.
Compliance by Teams and Partners:
Internal teams and external partners must adhere to CVI rules when creating materials featuring the Morek brand.
Approval for Promotional and Co-Branded Materials:
Any promotional or co-branded materials created by partners require prior approval to ensure compliance with the CVI guidelines.
Prohibition of Unauthorized Modifications:
Unauthorized changes to the logo, typography, or color palette are strictly prohibited to maintain brand consistency and integrity.
Trademark Protection
To safeguard the distinctiveness and integrity of our brand, Morek has obtained the TRADE MARKS AND DESIGNS CERTIFICATE OF REGISTRATION. This certification ensures legal protection for our trademarks and visual identity across markets, providing consistency and clarity in all communications.